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MCA offers a comprehensive multi-level series of sales training workshops that can be customized to meet the specific needs and objectives of our clients.

Sales Productivity (SP): A Sales Skill Development Program

Sales Productivity is a program designed to develop the skills necessary to have impact in sales in the current economy. We reinforce the most critical elements of selling today, including:

  • Prospecting
  • The Sales Process
  • Uncovering your customer's needs
  • Overcoming Objections
  • Developing an ongoing business relationship.

This program establishes the foundation for a successful career in sales and benchmarks your sales team while providing a basis for all future strategic actions.

Sales Strategies (SS): A Strategic Selling Workshop

Sales Strategies is an advanced selling program designed to strengthen the strategic actions of your sales team. This program is a comprehensive vehicle designed to:

  • Improve targeting
  • Increase key account penetration
  • Boost strategic positioning within existing accounts and prospects
  • Improve negotiating and advanced presentation skills.

Sales Strategies is the catalyst to move your sales team through the future.

Strategic Large Account Management (SLAM): Maintaining and Developing Key Accounts

SLAM provides participants with the skills and techniques to increase their sales success predictably through a big picture inclusive approach to total account management of their largest accounts. Included is the potential for growth within the account and creating a collaborative win/win strategic relationship continuation. Participants learn to predict the potential increased revenue and how to align the selling strategy that is most effective to accomplish their goal. Using a consultative approach the sales professional moves from vendor to a valuable consultant for their business. This ultimately changes the dynamic of the business relationship and position against the competition. Prerequisite is SP & SS Workshops.

Sales Masters (SM)

In today's marketplace, every organization is searching for innovative ways to achieve a competitive advantage. This course was designed for the most senior sales person. It provides the tools to become a true "Sales Master" which will create a competitive edge. Each participant will receive individual coaching on their current sales performance and where they should be in the future. Prerequisite is SP, SS & SLAM Workshops.

For more information on our training specialties, contact us or call (949) 589-6137.

    
 
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